Giving Back Hitting All the Right Notes in Williamson County

Gibson Gives, the nonprofit arm of the iconic Gibson brand, has once again teamed up with FirstBank Amphitheater to raise funds supporting Williamson County Public Schools and local music education initiatives—and the results continue to strike a powerful chord.

This year’s effort featured an impressive lineup of signed guitars and instruments from a who’s who of music, including Alice Cooper, Brantley Gilbert, James Taylor, Willie Nelson, Cody Jinks, Collective Soul, Daughtry, The Doobie Brothers, Halestorm, Judas Priest, Rise Against, Tedeschi Trucks Band, and more.

Hosted by Julien’s Auctions on March 5, the online sale marked the fifth consecutive year of the collaboration, pushing the five-year fundraising total past an impressive $216,000. The milestone underscores the growing impact of the Gibson Gives and FirstBank Amphitheater Music Education Program, which benefits students across Williamson County, Tennessee.

Turning star power into real-world impact, the auction featured nearly two dozen artist-signed guitars, with every winning bid directly funding instruments, teacher support, and expanded music programming in local schools. From acoustic staples to stage-ready electrics, each piece sold represents a tangible investment in the next generation of musicians.

“Through our partnership with FirstBank Amphitheater, we are proud to amplify the power of music for the next generation,” said Erica Krusen, Global Executive Director of Gibson Gives. “We believe deeply in supporting music education, and this annual investment strengthens Williamson County music programs by helping inspire creativity, expand access, and empower young artists to find their voice.”

Williamson County Schools Director of Fine Arts Mark Kinzer echoed that sentiment, noting the program’s lasting impact on students and classrooms across the district.

Meanwhile, FirstBank Amphitheater owners Rick and Nancy McEachern say the initiative continues to resonate with both artists and audiences alike. With performers eager to give back to the industry that shaped them, the partnership shows no signs of slowing down.

And in a region where music is more than just entertainment—it’s a way of life—that’s a legacy worth investing in.