Can Your Business Grow With In...

Did you know that over 40 million pictures are posted daily to Instagram? That’s an impressive number, and would be impressive if Instagram can impact your business growth. While Instagram has a huge worldwide following, it is not the best social media outlet for every business. How do you know if it’s worth your time? […] Read More...

Show Me the Money… in an Ema...

In the simplest sense of the term, email marketing is a way of directly reaching a group of people with common interests through digital mail. Email marketing is one of the most effective forms of promotion. Typically, these emails are used to acquire new customers and encourage customer loyalty. In fact, in a recent study […] Read More...

Get Trendy: Top 5 Marketing Ti...

The shift towards digital marketing is continuing to rise. In fact, it is estimated that 33% of all marketing dollars in 2015 will be spent on digital strategies. How are you spending your valuable dollars? I am a big proponent of reviewing and adjusting your plans. If something isn’t working, STOP! Success comes from recognizing […] Read More...

Bearded Iris kegs first batch ...

Bearded Iris kegged their first batch of beer. Long time friends (since like 4th grade in Murfreesboro) Paul Vaughn and Kavon Togrye have been homebrewing since they were 18. One went on to become an attorney, the other a financial analyst, but the desire to brew together never faded. As their respective careers were just […] Read More...

Do I Even Need Twitter?!

A recent study found that 30% of website traffic is generated from social media. Is your social media hitting that mark? Regardless of how many platforms you use or what your company size is, social media is a huge piece of the marketing strategy pie. As such, your efforts shouldn’t be wasted! Here are three […] Read More...

Official launch event for Thum...

Official launch event for Thump Keg Brewing was at Adele’s in the Gulch. Yes, Thump Keg Brewing, and what a great time. Once again Diageo and Taylor Strategy presented a great event with VIP treatment of the guests. But first, the story. Diageo, of course, is an international company that owns some premier beverage brands […] Read More...

These are a few of my favorite...

The Sound of Music (celebrating it’s 50th Anniversary this year) they sang, “Raindrops on roses and whiskers on kittens” to describe some of their favorite things in life.   If you know me, you know I don’t sing… at all. (It’s for everyone’s benefit!) Instead, I’ll blog about some of my favorite things in business.  While […] Read More...

More Easy Ways to Network!

Time for another installment of Networking Suggestions! Let’s face it, some people seem born for networking. They gracefully manage and work the crowd, seeming to know exactly what to say. People are just drawn to them. Chances are you probably don’t feel like you are one of them. Unfortunately, there isn’t a one-size-fits-all approach to […] Read More...